Success begets popularity, as evidenced by the remarkable presence of six 49ers players in the NFLPA's rankings of officially licensed NFL player products and merchandise.
Merchandise featuring Philadelphia Eagles quarterback Jalen Hurts led the charts as the best-selling merchandise athlete from March 1, 2023, through February 29, 2024. The first 49ers player on the list is running back Christian McCaffrey, claiming the No. 5 spot. He is coming off an impressive 2023 campaign, in which he led the NFL with 2,023 scrimmage yards and accounted for 21 total touchdowns.
McCaffrey's popularity among fans has been further affirmed by his recent selection as the cover athlete for the latest installment of the popular EA Sports video game franchise, Madden NFL 25.
Close behind McCaffrey on the NFLPA's merchandise ranking is quarterback Brock Purdy, who secured the No. 8 position. The young signal-caller set a single-season franchise record in his second NFL season with 4,280 passing yards.
Below is a list of every 49ers player who appeared in the top 50.
- Christian McCaffrey, RB, No. 5
- Brock Purdy, QB, No. 8
- George Kittle, TE, No. 16
- Nick Bosa, DE, No. 23
- Deebo Samuel, WR, No. 26
- Fred Warner, LB, No. 40
The NFLPA noted:
The NFLPA Top 50 Player Sales List is the only verified ranking of all officially licensed, NFL player-branded merchandise sold from online and traditional retail outlets as reported by over 85 NFLPA licensees such as Fanatics, Outerstuff, Nike, Fathead, FOCO and Funko. Licensed product categories included trading cards, men's, women's and youth game jerseys, T-shirts and hoodies, backpacks, wall decals, pennants, collectible figurines, matted and framed photos, bobbleheads, plush, drinkware, pet products, and many more.
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